You can absolutely ask a bot to write a 1,000-word blog and receive something technically readable.
But if you need content that understands your offer, your audience, your sales process, your positioning, your website gaps, your search opportunities, and the tiny little trust leaks currently costing you enquiries?
That is not a copy-paste prompt job.
Monthly blogs and SEO
You spent adult money on a website Google doesn’t even know exists.
That’s not because AI has killed SEO. Search has changed, yes.
People are asking ChatGPT questions they used to ask Google. AI summaries are stealing clicks. The old “write a basic blog and hope” approach is dead. Good. It was boring anyway.
But SEO content isn’t dead. Lazy SEO content is. Because yes, ChatGPT can write you a blog. But if your blog gives the same answer as ChatGPT, why would anyone read it? Strategic SEO content brings in the stuff AI can’t fake properly: your perspective, your process, your offers, your proof.
That’s what helps people find you, trust you, and understand why they should choose you.
“I just put a sale through [£14k]. It was a very easy sales call - she reads all our blogs.”
James Pacey - Haptivate
Monthly SEO & blog writing packages
Essentials
✦
✓1 blog p/month (1,500 words)
Written in your voice. Optimised for Google. Actually worth reading.
✓ Scheduling, on-page SEO + formatting
✓ x3 Pinterest pins to help your blog get found
✓1 hour SEO/content maintenance. Blog updates, internal link improvements, basic Search Console checks, content tweaks, or improving pages.
✓ Monthly SEO report
✓Quarterly check-in
✦
£250 p/month
Growth
✧
✓ 2 blog posts a month (1,500 words)
Written in your voice. Optimised for Google. Actually worth reading.
✓ Scheduling, on-page SEO + formatting
✓ x6 Pinterest pins to help your blog get found
✓ 2 hours SEO/content maintenance
Blog updates, internal link improvements, basic Search Console checks, content tweaks, or improving pages.
✓ Monthly SEO report
✓Quarterly check-in
✧
£480 p/month
Authority
✦
✓ 4 blog posts a month (1,500 words)
Written in your voice. Optimised for Google. Actually worth reading.
✓ Scheduling, on-page SEO + formatting
✓ x14 Pinterest pins to help your blog get found
✓ 4 hours SEO/content maintenance
Blog updates, internal link improvements, basic Search Console checks, content tweaks, or improving pages.
✓ Monthly SEO report
✓Quarterly check-in
✦
£950 p/month
BLOG ONLYJust need a blog?
✓ Writing & editing
Your blog written around the agreed topic, keyword and angle.
✓ Scheduling, on-page SEO + formatting
£150 per blog
Important: A blog strategy plan (£100 one-off fee) is required before starting monthly blogging. Because we’re not writing random blogs and pretending that’s a strategy. This is included in the cost of all the above packages.
Since working with Clowt, our website traffic has grown and we've become much more intentional about how we publish content.
Lauren Lea Fenn-Ellis, founder of Lauren Lea OBM & OBM Associates
The Process
Step 1
Research
We dive into keywords, competitor content, and the topic itself - to find what your audience is actually searching for (and how we can say it better).
Step 2
Outline
You get a clear blog plan, plus a few quickfire questions to pull in your perspective (the stuff AI can’t fake).
Step 3
Integrate and Expand
We take your spicy little nuggets and shape them into a blog that’s strategic and search-optimised.
Results That Speak
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Renata Vale
“Working with Martina sharpened my positioning and elevated how I show up. My presence finally matches the level of my work — and clients feel it.”
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Marcelline Noir
“Martina helped me refine what was already strong. My brand feels clearer, more decisive, and aligned with the level I’m operating at now.”
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Sabine
“After working with Martina, everything tightened. My messaging is sharper, my offers more focused, and my presence carries real authority.”
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Clara Roux
“Martina didn’t reinvent my brand — she refined it. The clarity, structure, and confidence now reflect the standard I’ve always held.”
Frequently Asked Questions
These questions are here to orient — to clarify the nature of this work and help you assess alignment before moving forward.
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No. There are soooo many factors in play that it's impossible to make guarantees.
Anyone who tells you otherwise is a liar. Those who make these kinda promises might get you to #1, but without really caring about what keywords are targeted or how those rankings are achieved.
Another thing to consider is that less than 5% of websites are able to maintain #1 rankings for a whole year - so it's not a once and done kinda thing (that’s why we offer maintenance packages).
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It depends. Another frustrating answer we know.
We could publish the best blog in the world, but if there are underlying website issues, search engines might still choose not to rank it.
When we first start working with a client, we will always carry out a mini site audit so that we can identify any potential issues that might affect ranking up front.
For the majority of clients, though, it's usually around three to six months. For others, we’ve seen results within weeks. -
Most of our clients don't. That's why blog strategy is included in all of our packages.
We identify topics based on the info you provide during onboarding, competitor analysis, and what the analytics are telling us already.
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We’ve written over 1000 blogs across pretty much every industry you can think of – from health to tech.
The writing is only a small portion of what goes into producing a blog. Most of the work happens before we even hit the keyboard. We dive deep into your topics, stalk your competitors (ethically, of course), and get so clued up we could probably get a job in the industry by the end of it.
So yeah, we’re confident. Name the niche – we’ll nail it. -
Don’t believe the so-called gurus who tell you can’t rank on Google with a Squarespace or Wix website - we’ve literally done it (many times).
Whatever platform you use - we can work with it! -
With blog-only, you bring the topics. With an SEO package, we do (and we have a knack for knowing what your audience is actually typing into Google).
With the packages, you also get Pinterest pins, so you’re leveraging another search engine.And we don't stop at publishing. Until a blog's live, there's no knowing exactly what Google ranks it for. So we keep auditing and optimising, climbing the rankings and holding the spot once we're there. Getting to the top is one thing. Staying there's the job.
That covers your existing content too. We audit and optimise the whole site monthly, not just the blogs we write.
The Authority Standard ™
✦
The Authority Standard ™ ✦
Yes, people still read blogs
And when they’re done properly, they convert.